Tips On Starting Your Own Etsy Shop

So you want to start your own Etsy shop? Great idea! I get a lot of emails from people asking for advice on starting their own Etsy so I have compiled a list of great blogs and resources that can help you out on your new journey no matter if it is a side project or you are hoping to turn it into a full time gig. There are SO many great resources out there to help you get started and to motivate you along the way. To know that we live in a time where we have complete access to follow our dreams no matter how big they are and no matter how small we feel at the starting line is exhilarating. I am always finding story after story of people that found success through Etsy and that could be your story as well.

I'm a huge fan of Etsy because it has been the reason I've been able to do what I love this past year and to take hold of opportunities I never thought I would be able to have. So dive into these blogs, take notes and leave a comment with your own Etsy shop!
Basic beginning tips:
-Successful start.
-Setting up your shop tips.
-Quick tips (be sure to read on to the inspiring comments added to the end of the post)
-21 ways to increase your Etsy sales.
-Great insight from a first year of selling on Etsy.
-Awesome infograph!
-Set an Etsy goal. VERY useful info here.
-Why done is better than perfect.
-Why your products aren't selling on Etsy.

-Tools for small business organization
-This looks like a great tool for daily organization! Writing down lists is my favorite.

-Setting prices here
"Don’t compete for the low price.  Focus on selling awesome things for a price that is fair to you!"
-Pricing for handmade goods.
-Are your prices too low?

-4 Photos you need for your listings
-Here's a video showing you how to take great product photos
-How to make a light box for under $20

-SEO can be scary business and overwhelming, but this blog breaks it down.
-SEO in detail.

-Small business shipping tips here.
-Doing what is best for you tips.
-4 Steps to shipping success.

Social Media:
-Tips straight from an Etsy expert!
-How to market your shop with instagram.

Customer Satisfaction:
-Create a positive experience through online shopping tips
-Think like a buyer
-Branding on Etsy

Etsy Seller Handbook Archive:
Follow this link to the archive of all archives. The Etsy seller handbook. I've gone through most of this, printed it out, highlighted, underlined and took notes all over these pages. So much info packed into these lessons and if you want to take Etsy seriously, carve out time and dive into this! Be intentional about evaluating and learning more about your Etsy business. Etsy wants you to win - they lay it all out here. Take advice from them, they know what they are talking about ;)

A lot of these tips I'm still trying to implement in my shop, it is an evolving process! Even if you spent hours upon hours reading, studying, planning and strategizing how your Etsy will succeed, to really learn is to just do it. Don't get me wrong, I believe you should be prepared but I also believe that part of it is figuring it out for yourself and seeing what works best for you. Every shop is different, make it your own!

Don't forget to leave a comment to your shop or let me know of any specific questions you may have! I'd love to hear about your own Etsy journey as well and if you just do it as a hobby or a full-time job. 


  1. Thanks for the list :) These are all great! And honestly this post couldn't have come at a better time - I just opened up my shop last month! Great timing :D

    1. That is so great to hear, Charlotte! It is crazy how many free sources there are for Etsy, hope they all help:)

  2. This is AMAZING! thank you. I have an Etsy shop that I opened in June. And it's not doing super well. But this is going to kick my butt into action!

    1. I think we all need a kick to the butt every once in a while! Glad this may help a little:)

  3. This is SO encouraging- thanks for the list! I opened my shop in March and I just haven't been sure how to grow it and do it well. This is extremely helpful :)

    1. Growing a shop is a difficult thing, and isn't always over night (or even over months) so it's nice to know there are resources out there to give our shops a little nudge!

  4. What an informative list! So nice to have this all in one place! Thanks!

  5. Thank you for this! I'll be pouring over this list later tonight. I made first etsy sale this past weekend, and I'm itching to update my shop with new things and a new logo!

    1. One sale can be all we need for encouragement to keep moving forward! Keep adding products and making your shop the best it can be…you never know where it will take you!

  6. Thankyou thankyou thankyou! It's one of my goals for the new year to open an etsy shop but I've just felt so overwhelmed not knowing where to begin. This definitely helps.

    x Erin

    1. It starts with a small step! Hope you enjoy owning an Etsy shop as much as I do!


  7. thanks so much for this post, Courtney!


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  9. Those are some really fine pointers that you have parceled out there. I must say that that is a pretty accurate breakdown. Indeed, the Etsy business is comprised of both offline and online stuff, in which the online presence within and outside one's current blog site or social media account is crucial. Thanks for sharing that! More power to you!

    Chris Hatcher @ Red Stick SEO

  10. I opened my Etsy shop, PrairiePrimitives, about 8-1/2 years ago. Granted, that was long before most people had heard of Etsy, but I'm still struggling to get "regular" sales. 2013 and 2014 were my best years yet on Etsy, but still not nearly enough to live on (less than $5,000 per year). Last year I added destash supplies (mostly fabrics) to my shop. If you like American country antiques or primitive folk art (or if you're looking for some fabric at a good price!), I hope you'll stop by my shop for a visit!


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  12. Thank you, these are really great tips, my shop has only been open 7 weeks!

  13. ´*•.¸(´*•.¸♥¸.•*´)¸.•*´
    ♥•.THANK YOU.•♥
    What a Splendid Job You have done here Courtney !!
    I have 3 Shops now here on Etsy. Love Selling Vintage Items !!
    Here is a Coupon Code for You Courney and Your Followers here !!
    Coupon Code: 10THANKS

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  15. Thanks for all this wonderful information.

  16. Thanks for sharing those resources! Each and every tip in those sites would really come in handy for those who aim for prosperity of their online shops. I, too, think that the most important thing every entrepreneur must remember here is providing quality product and services, and marketing strategies only comes next. Because what’s the use of gaining customers you can’t satisfy, right? Anyway, thanks for sharing and good luck on your business ventures!

    Lee Swanson @ Your Marketing Crew

  17. Thanks for such an amazing write up on starting an etsy store.

    I was looking for tips for our audience here at EMERGE and ended up sharing your content :)

    Btw, whats your take on calculating pricing? Do you suggest some formula or rule ? I recently wrote an article on How to calculate wholesale pricing, let me know whats your thought on the same

    Anyways keep up the good work :)